Getting your website ready for the Holidays!

Webinar - September 24th - 3:00 PM

We encourage you to register for this webinar for assistance in getting your website ready for the holiday season.  During this webinar, we'll discuss useful tips and tricks to ready your website for the holidays.

The following topics will be covered:

Making Shopping Easy - How simple such as gift wrapping can persuade someone to shop you instead of a competitor. Also, consider ways to make your checkout process as simple as possible.

Making the most of your content - How to gear up your homepage up for the holidays. And don't forget the details such as holiday shipping policies.

Continue market your online store through the holidays - How to use promotional emails, order status emails and abandoned cart emails to close more sales.

Make shoppers feel safe - How to make sure your site communicates trustworthiness to someone who is unfamiliar with your business.

Upon completing this webinar, attendees will know simple, do-it-yourself tricks they should be doing today which directly affect their profitability in the upcoming holiday season. 

Click here to register for this event.

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Want to be online for the holidays?  It's easier than you think!

CPOnline is a robust ecommerce solution that is fully integrated with CounterPoint. CPOnline allows retailers to leverage the power and simplicity of using CounterPoint to run your brick-and-motor and online business using one database while not incurring additional integration costs. Powerful enough to support a business processing hundreds of thousands of dollars in web sales a month, but simple enough for a retailer with no online experience, CPOnline has all the features you need to efficiently and effectively operate your business at its fullest potential.

CPOnline works seamlessly with your CounterPoint system to expand your business to the Web with a little effort and minimum expense. CPOnline makes it easy for you to:

With CPOnline, you can manage your online store just as you manage your brick-and-mortar stores. Run management reports, analyze sales history, and leverage a consolidated inventory.

 

View a FREE Demo of CPonline

 

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More shoppers thinking twice in the checkout line – article By ANNE D'INNOCENZIO (AP) – Aug 21, 2009

NEW YORK — Penny-pinching Americans are getting cold feet at the checkout — thinking twice about spending and ditching items before they're rung up.

They're leaving sweaters in the dress department, dumping cookies near the grocery cashier and waiting until the last minute to judge needs versus wants. Online, shoppers are consumers are abandoning their virtual carts as they search for better deals.

People "want to be in the act of shopping, but they don't want to be in the act of buying," said Joel Bines, a director at AlixPartners, a turnaround consultant.

It means more lost sales for stores at a time when there are already fewer customers because of the recession. For bricks-and-mortar shops already working with fewer staff, it also means higher labor costs because orphaned items have to be restocked.

Read more